What is The Juneteenth Passport?
Your Guide to the Ultimate Juneteenth Experience in San Antonio
This Juneteenth, we’re doing something a little different. A little bolder. A little more us.
Introducing the Juneteenth Passport—your interactive guide to celebrating Black freedom, culture, and creativity in San Antonio like never before.
Whether you’re a lifelong local or new to the city, the Juneteenth Passport is your invitation to experience Juneteenth, not just observe it.
WHAT’S INSIDE?
The Juneteenth Passport is a passport booklet designed to help you explore, collect, and experience your way through the Juneteenth events happening across San Antonio from June 19 to June 22, 2025.
The Juneteenth Passport booklet mirrors the look and feel of a traditional U.S. Passport, measuring 3.5 x 5 inches — easy to carry and perfect for collecting stamps as you explore.
To address three pains the Black community continues to navigate in San Antonio — and across the country — this passport was designed with intention:
Information
Cultural Representation
Community Generational Wealth
From the very first page, the passport connects you to history. It opens with the story of Robert Purvis and his fight for Black citizenship through U.S. passport policy. In 1834, at just 23 years old, Purvis became the first known Black traveler to challenge the government for the right to a passport.
As you flip through the pages, you’ll find community. You’ll discover local Black history and meet modern culture builders shaping San Antonio’s creative and business scene today. You’ll visit five of the 80+ Green Book locations recently rediscovered by the San Antonio African American Community Archive and Museum (SAAACAM) —each one a chapter of resilience that lives on through the Green Book bus tours.
The culture runs even deeper on the music page. Scan the QR code to access the 2025 Juneteenth mix — a soundtrack curated by local DJs Rhythm and Beats, blending the celebration of Black joy with the weight of Black resistance. Music that honors both the victories and the valleys of our shared story.
And of course, this passport is your personal guide to Juneteenth itself. Participating events are listed: poetry readings, gospel concerts, wellness workshops, historical tours — complete with event details, hosts, dates, and times.
But perhaps the most exciting section? The Business Directory — not just a list of businesses, but a direct path toward circulating dollars back into small businesses through the Juneteenth Passport Discount Program:
Purchase your passport bundle.
Collect two event stamps (listed in your passport & online).
Present your stamped passport at participating businesses.
Enjoy exclusive discounts and rewards — all the way through December 31, 2025.
It’s simple: purchase your passport, attend events, unlock discounts and help build wealth in your community.
There will only be 100 passport available.
It’s information in your hands.
It’s representation you can see and feel.
It’s wealth you help circulate.
WHAT BUSINESSES ARE INCLUDED?
The Juneteenth Passport is about supporting community businesses.
Right now, 7 Black-owned and Black-serving businesses have already joined the program - for free — and we’re just getting started. Our goal: 30 businesses by the end of the year.
Every business inside the Juneteenth Passport will receive year-round support, including:
Traditional marketing (flyers, signage, event presence)
Digital promotion (social media, email features, video content)
Exclusive Culture Speaks coverage during Juneteenth
Participating Businesses:
Sweet Yams Organic
Organic Restaurant
Offer: 10% off your purchase
Donna Joyner
Real Estate
Offer: Free Homebuyer Consultation
DreamWeaver Financial Consulting
Financial Services
Offer: Free Consultation ($250 Value)
SAN ANTONIO BLACK INTERNATIONAL FILM FESTIVAL
Film Festival (Arts & Service)
Offer: Discounted film screening tickets for “Soul Saturday”
Cornbread Yoga
Health & Wellness
Offer: Free Class Pass
J’s Eatery
Restaurant
Offer: 10% off the Meatloaf meal
Truist Bank
Banking
Offer: Complimentary consultation and exclusive giveaways
Small business owners: Want to get involved? Join the Juneteenth Passport program and grow with us. Sign up here: https://form.typeform.com/to/OGytX725.
WHO’S IT FOR?
The Juneteenth Passport is for:
Families looking to connect with community and culture
Students and educators exploring Black history in motion
Elders and youth bridging generations through celebration
Visitors eager to see San Antonio’s Black community in full bloom
And you—if you believe in the power of Black joy, history, and community
No matter your background, this passport is your key to moving through Juneteenth with intention.
HOW TO GET YOUR JUNETEENTH PASSPORT
Only 100 passports will be released — once they’re gone, they’re gone. No reprints. No restocks.
Pre-orders open Friday, June 13 at 5:00 pm at: www.bexarcountyjuneteenth.com/passport
Online sales officially open: June 16
Guaranteed Pickup Deadline: Place your order by June 17 at 5:00 PM (store closes) to guarantee pick-up availability at select locations on June 18.
Event Day Pick-Ups Begin: Starting June 19 at 10:00 AM, passport hubs will be stationed at select Juneteenth events for order pick-ups and last-chance sales (while supplies last).
Passport holders will receive an email with pick-up locations, times, and everything you need to know to get your passport in hand.
WHY DOES IT MATTER?
The Juneteenth Passport roots us in cultural preservation, centers collective thriving, and actively builds community wealth right here in San Antonio.
At its core, the Passport supports small businesses, cultural institutions, and the artists whose work keeps San Antonio vibrant, visible, and valuable.
And if all that wasn’t reason enough — it’s simply a beautiful piece of Black art to carry with you.
